After Android App Development: How To Popularize Your App On Google Play

Along with the iOS, Android is one of the most profitable mobile platform. While Apple is the dominant player in the US and other developing markets, Android mobiles have a huge customer base all over the world. So, developing an app for Android is a good idea. But with over 600,000 apps, the Google Play app store is an easy place for your application to get lost. On the app store, hundreds of new apps are clamoring for attention every day. How do you make your app stand out? Here are three ways you can popularize your app on Google Play.

Parallel App Marketing with Development

Don’t wait until you finish developing the app – start marketing while the development process is going on. The least you can do is set up a website about the blog. You can promote the concept of the blog on social media sites. Going one step further, you can write articles, guest posts, and reviews on topics and products related to the Android app that you are building. This will help you gain visibility on the Internet and make people familiar with the idea of your app.

Get a lot of tongues wagging about your app before you release it and you can count on a strong start after launch. But all the promotion that you do through social media and blog posting needs to be pertinent. Writing lots of blogs on lifestyle blogs won’t be very useful if you are creating a business app. Similarly, promoting a games or entertainment app on LinkedIn may not be a smart idea: Facebook and Twitter would be more useful in such a case.

SEO for Google Play Page

After you have submitted the app, it will have its own page on the Google Play store. Many people will reach this page through the links in your articles, blog posts and social media updates. You have just a few seconds to convey the worthiness of your app. For this, all the information on this page has to be perfect. In order to make it easy for the users, name your app smartly – the name should clearly reflect the purpose of the app. Also, create a memorable and attractive icon to represent your app. Pepper the page with high-resolution screenshots of the app.

As you do not have a lot of space for content on the page, you must be extremely careful with the keywords you use. The best practice is using broad search terms related to your app and its offerings. Use a simple description with bullet points to convey all the information about the app quickly.

Involve your Employees, Friends and Family

The first couple of days on Google Play can make or break your app. Not really, but they are still crucial. Most people downloading apps take into account the ratings of your app. The Google Play store will also keep an eye on how many downloads you are getting in the first few days. It will also track the ratings. If your app gets a good number of downloads and has good ratings, there is a chance that it will be placed in the Top list on Trending, Best Selling or Staff Picks section.

Ask your friends, team and family to give 5-star ratings to the apps, and tell them to ask their friends to do the same. Ensure a high number of downloads by requesting trusted people to download the app. Keep an eye on negative reviews and try to quickly remove any bugs that have crept into the app. If you make it to the features lists, the popularity of your app will skyrocket and you can hope to make a big splash on Google Play.

Beginner Android Apps Info

Do you want to find out more about android apps, which ones are the best, where to download them and how they can improve your experience with the android platform? If so, keep reading this article to find out the most important things you have to know about android apps.

Android apps are in a way similar to iPhone apps, meaning that they are custom developed programs, applications, games and generally software for the android platform. This means that the apps can be installed on any phone or mobile device which uses the android platform. The main way you can divide the apps is into free and paid. Unlike iPhone, Android apps are not always available only for pay. There are plenty of great apps for Android that you can download online free of charge.

Apart from mobile games, there are plenty of useful apps available for everyday use. For example, Google itself releases new Android apps from time to time. One of the latest ones is Google reader, which allows the user to browse and read RSS feeds and news items from the different sites that are subscribed to using Google Reader from the web.

Some notable android games are emerging mobile MMO’s. Indeed, it is possible to play a World of Warcraft like game in a mobile environment. One of the noteworthy games is Pocket Legends. Providing you have an internet connection to your android phone, you can play this 3D MMO, wherever you are and wherever you go. The best part is that it is free of charge and you can download this Android app on http://www.pocketlegends.com.

For security purposes on your phone, you might be interested in WaveSecure app, which is a complete mobile security service that lets users protect mobile data, ensures privacy in the event of theft and enhances the possibility of recovering the phone. A must have, if the safety of your gadget is important to you! This app also has a free trial available.

That’s it for now. Check out the websites and the apps and see if you can find new ways to enhance and improve your Android device.

What Are the Top 10 Android Apps?

With over 100,000 Android Apps to choose from, working out your Top 10 Android Apps is no mean feat.

Ever since Apple introduced the concept of the easily accessible, user-friendly apps, smart phone ownership has never been such fun. But the problem with Apple is that they are a closed club. You are either an Apple fan boy (or girl) or you are not. However, with Android, Google changed all that. Now the idea of smart phone apps is no longer the exclusive domain of the Apple kingdom. In addition, with the introduction of Windows Phone 7, the Smart phone App market is burgeoning.

The beauty of Android Apps is the fact that the Android operating system is open source. Google were very astute here, allowing the creativity of bedroom developers to shine through, and although Android Apps have some way to go before they reach the 280,000 plus apps for Apple, there are plenty to choose from. So the simple question is, what are the Top 10 Android Apps you must have?

Here are my current choices, which are all free. I must add the caveat, that with new releases every week and this may well change. I have also attempted to select apps that cover a range of functions, so they are a broad selection from games, productivity, social media etc.

1. Gmail and Google Calendar

Now I know this may not be very exciting to some. This is a bit of a no-brainer for me, as I live by my Gmail account. So having instant access to this and to multiple accounts, is a must. Since Android is a Google application, Gmail works seamlessly, as one might expect.

2. Tweet Deck

I have Friend Stream, but I believe that is a HTC phone app which converges status updates from Facebook and Twitter. Tweetdeck does a similar thing, in that it allows you to see what is happening on Twitter, Facebook, Foursquare and Buzz, all from one screen. With constant notifications when updates are made. You can also update your status to all your accounts directly with one single update.

3. Goggles

So this is one of those fun, but surprisingly practical apps from Google Labs. It searches by pictures, take a picture and then it does a Google search based on the analysis of that photograph. Also works on bar codes and QR codes (those strange black and white pattern squares you see). See a product, take a photograph, and it will give you an Amazon price for that product, or related products.

4. WordPress

This is firmly in the Productivity section. I have a number of WordPress blogs, and this superb application allows me to update my blog directly, and add posts and pages, check comments and all see your visitor statistics, all while sitting on the train. It allows for multiple blogs, and is easy to switch between them.

5. Evernote

OK, I know that it is another under the Productivity banner, but those of you familiar with what Evernote does, this is an Android App version. Evernote is like an online note pad, where you can save website clippings, notes and photos. This application allows you to take photos, write notes or even record audio notes and upload them to your Evernote account. For example, see something you want to blog about, take a photo and upload to Evernote, in one click. It does require an Evernote account, which is free to sign up to www.evernote.com

6. Tomcat

Here is a bit of sublimely ridiculous light relief. I first saw this on an iPad and thought it was hilarious. It was one of the first apps on my phone when I discovered it in the Android Apps Market. It is basically your own animated virtual cat with a big mouth. Stroke the screen where his stomach is, and he purrs. Click the milk icon and he drinks milk. There is even an icon where he appears to scratch the screen. My five year old daughter loves this, and the killer aspect is if you say something then Tomcat repeats it back in a silly voice. It is one of those things that one must play with to fully appreciate. My words here do not do it justice. Paid versions have far more animations, but the free version is a lot of fun.

7. YouTube

This is an excellently designed application. It delivers YouTube in a user-friendly and accessible way, and will link automatically with your account if you have a Gmail account, so you can access your channels and videos very easily.

8. Google Maps

Excellent navigation feature with Google Maps and Latitude, for letting people who can access you Latitude account know exactly where you are. It is like having a sat-nav in your hand. You can also download Google’s Streetview to go with it.

9. Amazon Kindle

While a phone is probably not the best device to read “War and Peace”, Amazon Kindle is brilliant for being able to buy and read books from Amazon on your Smartphone. Obviously the reading experience will differ depending upon the smart phone you have, but if you do not like carrying books around, or just want to catch up on some reading time, this is highly recommended. The pages flick past nicely, and it works well. The app takes you direct to the Amazon store, where you can search for Kindle books, buy them and then download instantly.

10. Last FM

When it comes to listening to music, I get bored with listening to the same old tracks. The beauty of Last FM is that it “learns” what you like, and creates your own personal playlist based on your tastes So listening to music stays fresh. Does use up bandwidth due to streaming, so be careful how much you use if when not connected via wi-fi.

So there you go. You may or may not agree with my choices, and I am sure I may have missed something. But right now, these are all on my HTC Wildfire, and are my Top 10 Android Apps of choice.